Bushmaster ACR = Fail

Bushmaster has announced the new ACR.

Starting at over $2500.

For a rifle that shoots a .223.

Someone at Bushmaster failed marketing 101.

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9 Responses to Bushmaster ACR = Fail

  1. Skullz says:

    Plenty of folks out there will spend it.

    I watch $2400 piston operated Para’s leave the shop within hours of putting them on the shelves.

    I watch $2500 LWRCs walk.

    I watch $2300 MSARs (delivered in a cardboard box) leave the same shop.

    Lets face it, the ACR is at least $200 cooler than any AR or bullpup 5.56. Limited supply, offered to certain dealers at first. Yep, people will pay for it.

  2. paul says:

    Good source for government arms.

  3. alan says:

    The government isn’t going to pay $2500 for a rifle. Maybe in select limited runs for special units but for everyone? No way.

  4. Robert says:

    I’d like to have one, but that’s way out of my price range. $1800 to $2200 and I could work with them.

  5. Kristopher says:

    They got bought by Cerberus. They think they can have a US AR maker charge H und K prices.


  6. pdb says:

    Honestly, for a clean sheet of paper design without 30 years to amortize the engineering bill, it’s pretty reasonable.

  7. alan says:

    It seems like a nice design. I just don’t see how they expect to sell many at three times the price of comparable .223 rifles.

  8. Ted says:

    Very cool design, as soon as I can get my lead-to-gold alchamy machine working, I’ll run out and get one. Until then, it’s great fun on MW2.

    Really cool, but there’s no chance in hell that the .gov’ll mass buy them for the troops. We can’t even get hand-me-down M4’s, nobody in supply is gonna sign off on newfangled star wars rifles for everybody. We’ll get to drool when the Delta CIA SF SEAL superstar’s get em.

  9. Jimmy says:

    Bushmaster acr look cool but for basic model for $2500.00 I think is to much compare to fn scar, pof or wlrc which you could put add ons already unless the buyer is willing to put another $1000.00 to get the enchance model then put adds on it

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